Welcome to my digital notebook.

This is (roughly) my digital zettelkasten, a collection of interlinked atomic notes about anything that interests me. In general, they will talk about strategy, research, UX, product development, learning, and knowledge management, but might stray pretty far afield from that sometimes.

Consider this my "digital garden." It's hobby work. I collect ideas that I am interested in, and I try to cultivate them as best I can. (Not sure where to get started? Try the Contents).

Recently Added

Ethical Practices Are Facilitated by Ethical Infrastructures

Ethical infrastructure is Cennydd Bowles' term for mechanisms and processes established to promote ethical design and development.

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Carriger - The Heroine's Journey

In contrast to the hero's journey, which emphasizes individualism and isolation, the heroine's journey narrates connection and interdependency.

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Beats in the Heroine's Journey

The archetypal heroine's journey comprises 10 beats in three stages.

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Lean Startup Methodologies Do Not Take Advantage of an Enterprise's Strengths

Lean methodologies are designed to work where resources are limited. Adopting them in an enterprise setting may leave advantages on the bench.

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Branding Unifies the Symbolic and Functional Character of a Business

Effective branding underscores the unity between a business's symbolic character and the functional value that it delivers to consumers.

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Unreliable Access to Third Party Cookies Will Force Digital Marketers to Rely on First-Party Data

Regulatory changes and consumer attitudes may render third party data far less useful to marketers than it has been in the past.

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Retail Payments Activities Act Would Regulate Canadian Payment Fintechs

The Retail Payments Activities Act is draft legislation that would regulate FinTech companies that offer payment services in Canada.

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First-Party Data Will Grow in Value with the Decline of Third-Party Cookies

A decline in support for third-party cookies means that digital personalization and other marketing efforts will increasingly rely on first-party data.

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Plot Is a Vehicle for Transformation

The plot in the novel acts as a vehicle through which the protagonist is compelled to change.

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Story Depends on Causality

An effective story relies on a two-part move--call and response.

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